# Win Visibility Inside ChatGPT, Perplexity, and Google AI Overviews URL: https://www.adam-seo.com/aeo-geo/ Have you noticed a massive shift in how people search for your services lately? A meaningful share of high-intent research queries now starts in **ChatGPT**, **Perplexity**, **Gemini**, or **Google AI Overviews** rather than a traditional search box. We see this every single day with our clients. If your brand is invisible in those surfaces, you lose share to whoever is being cited there. The buyer already has an answer before they land on Google. Our agency, founded in 2011 by SEO veteran Adam Yong, was built on the premise that search engine rankings alone are meaningless without tangible business results. This philosophy is why adapting to AI search is so critical right now. So, grab a cup of coffee, and let us go through the details together. We will show you exactly how our **AEO and GEO Services** fix this problem. ## What AEO and GEO actually do for your brand You might be wondering what these new acronyms mean for your bottom line. A 2026 Vodus Research study found that 67% of Malaysians have used an AI tool in the past three months. We know that AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are the two practices that capture this new audience. AEO is the broader discipline, optimising for any answer-engine surface, featured snippets, People Also Ask, direct answers, and AI Overviews. GEO is the LLM-specific subset, optimising for citation inside generative answers from ChatGPT, Perplexity, and Gemini. Our team approaches these as entirely different mechanics compared to traditional SEO. AI models cite based on **entity completeness**, **schema-driven structured answers**, **authoritative citations**, and **knowledge-graph signals**. We rebuild those signals systematically for your business. For context, ChatGPT usage jumped 330% in Malaysia last year, and Perplexity now crossed 45 million monthly users globally. Here is a quick breakdown of how they compare: | Feature | AEO (Answer Engine Optimization) | GEO (Generative Engine Optimization) | | :--- | :--- | :--- | | **Target Platforms** | Featured snippets, Voice search, Direct answers | ChatGPT, Perplexity, Gemini | | **Main Goal** | Capturing "Position Zero" on traditional search | Earning citations in LLM-generated responses | | **Content Strategy** | Direct Q&A, concise summaries, lists | Natural language, E-E-A-T depth, semantic richness | ## Who AEO/GEO is right for This strategy is highly effective for companies operating in competitive local and regional markets. You should consider AEO/GEO if any of the following are true: - Your category has **research-heavy** or **comparison-heavy** buyer intent (B2B SaaS, professional services, premium retail, healthcare, finance). - Your **competitors are getting cited** by ChatGPT or Perplexity for keywords you used to own on Google. - You depend on **branded search** or **review-based discovery** (AI assistants are eating into both). - You are running [E-commerce SEO](/ecommerce-seo/) and want to defend Google Shopping share against AI shopping assistants. Our clients often see traditional map packs getting bypassed entirely. For example, a user asking "which dental clinic in Petaling Jaya has weekend slots" might get a direct AI Overview instead of a local map list. We build strong E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) signals to ensure you become that cited answer. This requires verified entity data and third-party mentions in local Malaysian press like BFM or The Edge Malaysia. It gives you a massive advantage when AI tools are deciding who to trust. ## What our AEO/GEO retainer ships We follow a structured four-stage process to secure your AI visibility. This method guarantees that no technical detail is overlooked. ### Stage 1: The AI Visibility Audit Our process begins by running 30-50 buyer-intent prompts inside ChatGPT, Perplexity, Gemini, and Google AI Overviews. This documents exactly where you show up, where you are missing, and which competitors these LLMs cite instead. With the ChatGPT Go plan now available in Malaysia, more users have access to advanced AI models, making this baseline audit incredibly critical. ### Stage 2: Fixing Structural Gaps The next step is repairing any underlying technical issues. We fix your entity completeness and implement critical schema markup priorities (Organisation, FAQ, HowTo, Article, Product). Doing this properly creates a clear map for Answer Engines to extract your factual claims. Our experts also handle Wikidata and Wikipedia alignment where relevant. ### Stage 3: Building Citation Patterns A strong technical base needs authority to back it up. We build firm citation patterns by earning authoritative third-party brand mentions through digital PR. This includes creating question-led content that directly answers buyer queries and publishing structured Q&A sections. You will quickly establish the real-world endorsements that AI systems require for trust. ### Stage 4: Testing and Revenue Tracking We re-test your prompt visibility quarterly to ensure the strategy is working. This data allows us to tie your brand-mention growth directly back to lead and revenue signals. Our focus is always on tangible business results, not just vanity metrics. ## Why we bundle AEO/GEO with CRO Getting cited by an AI model is only half the battle. AI visibility without a converting funnel is simply wasted spend. If a Perplexity user clicks your citation and lands on a slow, poorly converting page, that visibility does not become revenue. Datareportal's 2026 report highlights that Malaysia has a 98% internet penetration rate, meaning users expect lightning-fast, mobile-friendly experiences. We require Conversion Rate Optimization (CRO) groundwork on our Premium tier, which is why AEO/GEO starts at the Premium retainer (RM 4,500/month), not Standard. A 2026 Interact Marketing study found that reducing page load time from three seconds to one second can improve conversion rates by up to 27%. We optimize your Core Web Vitals to hit Google's specific benchmarks, focusing on three essential elements: - **Largest Contentful Paint (LCP):** Ensuring the main content loads in under 2.5 seconds. - **Interaction to Next Paint (INP):** Keeping visual response times under 200 milliseconds. - **Cumulative Layout Shift (CLS):** Preventing page jumps to maintain a score under 0.1. Page speed, schema-driven trust signals, and conversion-optimised landing pages are all part of the same programme. For deeper context on the methodology, see our [What is AEO/GEO](/guide/what-is-aeo-geo/) guide, the [AEO vs SEO](/guide/aeo-vs-seo/) breakdown, and our [optimising content for AI search](/guide/optimize-content-for-ai-search/) playbook. If you are ready to secure your brand's place in the future of search, reach out to our team today to schedule your visibility audit.